Innovative Service in Singapore’s Luxury Property Market

When it comes to leading the way in the Singapore property market, ERA Singapore stands as the largest international real estate agency in the country. The company’s commitment to an innovative approach and their establishment of an impressive track record means they have become a well-deserved award winner. Their new Plush by ERA initiative has been recognized by Luxury Lifestyle Awards as a winner in the category of Best Luxury Real Estate Brokerage in Singapore for 2021.

Founded in 1982, the company has offices spread over 10 countries globally. ERA Singapore has always been an industry leader, constantly achieving the highest of standards with its innovative approach to dealing with market downturns and financial crises. Their vision is to continue growing their status as Asia’s leading real estate agency while constantly adapting to offer their clients the most relevant of solutions and services. To this end, they pride themselves on their ability to anticipate changes in the ever-evolving property market and prepare to deal with them in a timely manner.

Their latest enterprise Plush by ERA clearly demonstrates their commitment to offering High Net Worth Individuals (HNWI) the ultimate service in real estate. An in-depth market analysis has shown that there is a need for significant change and improvement in service quality in the country’s high-end real estate market. The launch of Plush by ERA and its concierge-style service makes a significant contribution to shaping the future of all high-end property investments in the country.

This important new launch and expansion into a different line of business is the start of an important development stage in the company’s history. And it has fortunately coincided with the arrival of an experienced and highly charismatic new leader, Marcus Chu, who has taken over as CEO of ERA Singapore. This appointment helps to mark the company’s new era of active growth.

“I have a wide range of experience working at ERA Singapore over time. This means that I know the potential the company has and can clearly see how we can achieve new heights. This victory of Plush by ERA in the Luxury Lifestyle Awards is a great acknowledgment of all our past achievements as well as an indication that we are heading in the right direction with our future development. I am very grateful to the experts at Luxury Lifestyle Awards for this recognition and inspiration,” says Marcus Chu, CEO, ERA Singapore.

For more information, visit www.era.com.sg